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The Benefits Of Having A Mobile-Friendly Website

As smartphones have slowly but surely become a norm of modern society, it’s not surprising that many businesses are taking advantage of the immensely powerful device that can fit in the palm of your hand. Our phones connect us with loved ones, they inform us about the weather, and most importantly we absorb content through them…constantly. In fact, according to a study conducted by IDC in collaboration with Facebook, 79% of smartphone users have their phone near them or on their person for 22 hours out of the day. I’ll say that again because it’s literally insane: for 22 hours out of the 24 hour day, people are near or using their phones while they’re driving, commuting, eating, and everything else. Even more shocking were the findings of a study conducted by comScore which found that 80% of all internet users use a smartphone and over half of all web traffic comes from mobile devices.

For the critical reasons listed above, designing and developing a mobile responsive website is more important than ever before. Now that you now know how drastically important a mobile-friendly website is, it is time to make the transition. Transitioning your website can be easy if done correctly by an experienced web designer. A web designer can create your website a mobile application or rewrite your website’s framework. While nearly 80% of mobile activity comes from application usage, that doesn’t necessarily mean you need to go straight for app development. Creating a mobile responsive website that can link back and forth between your social media platforms can work just as well as an application if done properly. The web design Boca Raton aficionados at Smashed Media can easily transition your site from desktop to mobile for you.

The Social Link

To no one’s great surprise, social media usage is the top activity of mobile device users. Unless they’re checking email, typically your potential consumer is browsing trends on Twitter, photos on Facebook, or pictures on Instagram. As you promote your business and website via social media, it’s imperative to keep in mind that the overwhelming majority of people who witness your promos will be on smartphones. For that reason, when they click on your website link, they’ll be brought to the mobile version, and that first impression is key. Setting up your code on your website to reflect a mobile responsive website determines that impression.

By hiring a website developer, you’ll be able to fine-tune every last inch of your website to ensure that your users have the maximum experience. Smashed Media offers web design for Boca Raton and out of state businesses. They have brought numerous businesses’ mobile presence to the next level by rewriting their websites frameworks or creating a mobile app. Smartphones, iPads, and any other device require special attention from the website developer to ensure the user experience is congruent across the board. Since the advent of mobile advertising and app development, Smashed Media has provided web design services that companies can count on to gain an edge over their competition.