Smashed Media

18 Jul: The Future Of Influencer Marketing

Influencer marketing has exponentially grown within the last few years in terms of both the amount of marketing dollars going toward influencers and the public interest for this new phenomenon. The amount of searches for “influencer marketing” alone has increased by over 1,500% over the past few years. It is quite clear that influencers are here to stay.

Summer Marketing Campaigns

15 Jul: 2019 Summer Marketing Campaigns

When the sun is out, feet will be on the ground and there will be plenty of opportunities to promote new products. Whether a brand releases a seasonal addition to their product line, or they’re offering a limited-time service, summertime, in particular, is a huge chance to spread awareness in the physical form.

Digital Advertising

17 May: What Top Brands Spend On Marketing

Marketing, and in particular, digital marketing, has evolved beyond all recognition over recent times. The largest global companies spend billions on strategic marketing placement, and the success—or lack of—can provide important lessons for smaller businesses when it comes to deciding where to spend their promotional dollars.